You might have noticed that Butthead’s been away for a while. He’s back, and the campaign is better than ever. This year’s campaign includes five fun new activities that teach kids about the dangers of smoking.
‘Get Reel’ ad competition
For years, students in the North have been asked to judge professional anti-smoking ads through our Smoke Screening program. Last year we invited students to shoot and edit their own ads to share with their peers across the North. We got over 70 submissions! The top ads from each territory won great cash prizes! Here is the winning NWT ad and runner ups from last year's Get Reel contest.